July 08, 2024

22onsloane Brand

Design & Branding

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Crafting the Narrative:

By infusing elements of the continents rich cultural tapestry, innovative ethos, and diversity, the branding strategy captured the essence of African entrepreneurship while celebrating the continent's rich creative spirit

Visual Identity and Design:

The visual identity served as a visual testament to the fusion of African Spirit and the creative innovation

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Branding extends beyond design collateral, it is an experience, a feeling

22 On Sloane is the largest startup campus and entrepreneurship hub in Africa. The campus offers startups and innovative SMMEs a complete turnkey solution to scale, from the initial idea to commercialisation, funding opportunities and access to markets. Its aim is to nurture the entrepreneurial mindset, ensure their sustainability, and explore development of new industries while contributing towards job creation in Africa. At our campus, a global and diverse team of experienced entrepreneurs, mentors, scientists, managers, CEOs, and funders support entrepreneurs enrolled at the campus, with capacity building, product development, business services and business models. The experts are active throughout the journey to build their companies...